Friday, October 17, 2014

Revlon launches Street Wear Color Rich in India

Experiment with Stylish Street Wear Color Rich collection


Getting ready for a party, brunch, romantic movie date, a girls day-out? Stress not! Street Wear brings you the most stylish range of cosmetics – ‘The Color Rich collection’. The line brings alluring, mysterious, romantic and flirty shades enabling you to create seamless gorgeous looks for all occasions.

Gear up to experiment from a winged eye look to a smoky look, from pastel colors to young vibrant nail paints, from the pinks and peaches of the world to coral and orchid of the runway as Street Wear Color Rich offers 24 shades of Ultra-moist lipstick, 8 Mega shine lip gloss, 30 Rich Nail enamel, 2 Perfection foundation and compact, 2 Majestic liquid eye liner and a chasmic kajal as well. This color cosmetic assortment is sure to enhance your personal palette and style quotient.

Rajiv Kumar, Associate Director- Marketing, said, “India is going through a huge transformation where girls like to dress and wear make-up at a very young age. In order to tap the potential new customers, Revlon has revamped its StreetWear brand by launching a complete range of stylish cosmetics – ‘ColorRich’. ColorRich will inspire her to express new dimensions of her beauty, feel glamorous and celebrate her own sense of style.”

Intriguing packaging is an important feature of the cosmetics and was created using four unique characters that are young, independent, stylish, fun and streetwise girls to personify the quintessence of collection making it look vibrant and swanky. With vast array of awesome colors and superior product selection from Street Wear, you are all set to step out and rule the world with your panache!

I} STREET WEAR COLOR RICH for NAILS:


A] Rich Nail Enamels-

       Ultra smooth finish with fast drying formula

       Gorgeous texture with fantastic bright colors

       High shine with all-embracing in trend pop shades – glamorous browns and mauves, stylish pops, pretty pinks and playful reds

       Price: INR 60

II} STREET WEAR COLOR RICH for LIPS:

A] Ultra Moist Lipstick-

       24 spectrums of colors includes - flirtatious reds, romantic pinks, modish earthy and pops, as well as stunning brown and mauves

       Imbued with enriching vitamins keep the lips moisturized throughout the day

       Lipsticks glides smoothly and condition the lips

       Offers light weight and gorgeous color for a fresh look all day long

       Creamier feel lipstick with hydrating effect on the lips

       Price: INR 180


 B] Mega Shine Lipgloss-

       Ultra-glossy and non-sticky gloss

       Leaves lustrous finish to the lips

       A divinely soft brush for even application

       Formulated with moisturizing elements and shimmer that makes the lips look voluptuous

       Available in all occasion wear vibrant colors

       Price: INR 150

III} STREET WEAR COLOR RICH for FACE:

A] Perfection Foundation-

       Infused with moisturizing formula keeping the skin supple

       Blends easily and perfectly with the skin

       Even finish with pore less perfection

       Fragrance free

       Price: INR 170


B] Perfection Compact-

       Gives a silky texture due to ultra-fine particles
       Light weight formula for cake free look
       Gives an even skin tone, Providing A non-powdery perfect matte finish
       Soft puff for smooth application
       Price: INR 160
IV} STREET WEAR COLOR RICH for EYES:


A] Liquid Eye Liner -

       Intensely pigmented, smudge proof with fast drying formula

       Gives precise definition to the eyes in just one application

       Available in 2 shades - Egyptian blue and coal black

       Price: INR 75


B] Chasmic Kajal-

    Easy to apply, the chasmic kajal glides on super smooth and soft on the eyes giving a perfect glossy finish

       The camphor and castor oil blends together to cool and soothe your eyes

       Gives intense black shine

       Safe and nourishing for eyes

       Price: INR 99


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Tuesday, October 7, 2014

Lakmé offers Face Magic Skin Tints for everyday flawless skin

 Get Instant Glow & Daily Protection to make your everyday moments magical !

Lakme offers Face Magic Skin Tints for everyday flawless skin


Every girl seeks flawless skin. Skin that is cared for and looks blemish free even on the most hectic days. With the stress of a fast-paced life, achieving beautiful looking skin every day, now only requires a touch of magic.

Realizing the beauty needs of the contemporary Indian girl, Lakmé reinvents one of its timeless favorites with an innovation that offers women the best of both makeup and skincare- the new Face Magic Skin Tints Soufflé and Face Magic Skin Tints Crème.  A perfect mix of a makeup and skin care, all you need is a dab of these two in one products for instant glow and daily protection.

Do away with your multiple skin creams and foundation because Lakme offers you the answer to all your everyday beauty needs with the reinvented Face Magic Skin Tints range. It not only makes for a great base but also allows your makeup to sit perfectly while offering your skin a healthy and natural glow.


Lakmé Face Magic Skin Tints Soufflé

Perfect for everyday use, Lakmé Face Magic Skin Tints Soufflé adds a distinctive quotient to moments in your day. This water-based solution is easy to blend and offers a combination of makeup and skincare that is perfect for radiance and protection. Offering an instant glow, this SPF solution has cucumber extracts that keeps the skin cool, moist and protected from the scorching sun. That’s not all! The soufflé also comes in different shades to fit every skin tone from Shell, Pearl and Marble, this face magic soufflé is everything you need to add that magic in your day.
Price – 160 INR
Fill level – 30ml

Lakmé Face Magic Skin Tints Crème

Lakmé Face Magic Skin Tints Crème is a convenient, flawless and easy to use everyday product.  For girls who like keeping it natural, this crème not only acts as a base but also works as a moisturizer for your skin. Silky, smooth and delicate, Lakmé Face Magic Skin Tints Crème offers higher coverage and superior blending. This SPF solution with cucumber extracts offers an instant glow whilst protecting you from the scorching sun. Its water-based solution and silky delicate makes it the perfect offering of makeup and skincare for all your special occasions. With shades of shell, pearl and marble, this crème is sure to put flawless back into your skin.
Price – 330 INR
Fill level – 27ml

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